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Kit Kat offers you a break with a massaging billboard

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Urban life is often stressful. Kit Kat, the “break expert”, offers you the opportunity to relax in a very original way with the world’s first massaging billboard.

The company partnered with JWT to create this unique experience in Colombia. The billboards were all equipped with built-in vibrating massagers. You just need to lean against it to activate them and enjoy a free massage. Creative Guerilla Marketing


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